Why Is Facebook Blue? The Science Behind Colors In Marketing
Turns out something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer’s Leo Widrich explains…
As every company becomes a media company, they must orchestrate content in harmony. Image provided by Altimeter Group’s @jowyang
Oz the Great and Powerful web experience for chrome.
An excellent ‘campaign’. Creativity at its best.
Mad Men does a retro illustration for the new season’s poster.
The best ad of 2012. Samsung’s “The Next Big Thing is Already Here.”
This is kind of like selling a chocolate bar that says on the wrapping paper, “This tastes horrible”.
I have to give credit to Delta Airlines. They’ve truly nailed a true utility app with their Fly Delta App for the iPad. On top of creating a great experience for their customers, it may even drive sales of their in-flight WiFi service.
This is brilliant. Utilize people’s passions for their ideologies and combine that with their love of your brand to generate sales. People feel they can have their political victories with each sale.
It’s also kind of fun.
MailChimp’s Voice and Tone guidelines. I may have tumbled this before but I was using it again today and need to share how awesome it is!
This interactive chart takes you through the different types of content MailChimp publishes. As you scroll through the content types, you’ll get a sense of how a user might feel in each scenario, and how we’d speak to that user.
Data never sleeps
Google Maps - The street view icon on Google Maps has a surfboard and tropical shirt when in Hawaii.
/via fewbutripe
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